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Create More 'Memorable' Customer Experiences by Using Remote Video
Listen to CX Today's Charlie Mitchell and Colin Shaw, Founder & CEO of Beyond Philosophy, discuss the value of using video of CX.
In this video, they consider how brands can create more memorable customer experiences, discussing:
- The importance of memory in CX.
- How the peak-end rule influences customer journey design.
- Isolating the emotions that drive value to customers.
- How video supplements a memory-driven CX approach.
Learn More: Read the White Paper: "How Creating More Memorable Engagements is Key to Best-in-Class CX."