Video and Memory in CX

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Create More 'Memorable' Customer Experiences by Using Remote Video

Listen to CX Today's Charlie Mitchell and Colin Shaw, Founder & CEO of Beyond Philosophy, discuss the value of using video of CX.

In this video, they consider how brands can create more memorable customer experiences, discussing:

  1. The importance of memory in CX.
  2. How the peak-end rule influences customer journey design.
  3. Isolating the emotions that drive value to customers.
  4. How video supplements a memory-driven CX approach.

 


Forward-Thinking-1Learn More:  Read the White Paper: "How Creating More Memorable Engagements is Key to Best-in-Class CX."


 

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